Michael C. Place: Build

“Design, to a degree, needs characters”

Vaughn Oliver / Michael Garrett / Peter Saville were all heroes. Design seems now to be less about big individual characters and more about teams.

tDR was one of the first design studios to have fans. Made art / posters / products / characters as well as design work. Ian used to manage a band and ran tDR a bit like a band.

If Michael could learn any skill now, it would be coding. Seems a bit like the dark art of design – it’s an incredibly powerful tool.

The Build website has lots of the branding projects Michael showed, including PlusPlus and Nokia-Wordplay.